This day camp is a magical place to behold in the summertime. It hosts 350+ campers with a fresh mix of creative and performing arts, sports, adventure, water fun, swimming, and interactive play.
The camp needed a major overhaul to their digital platform. One of the influences we settled on early was using a visual interface like “Netflix.”. We began designing with a “mobile first” strategy working with the staff to prioritize quick reference thumbnails for parents, campers, and staff to choose their information. Additionally, a sticky footer was developed so keep important links handy at all times.
Photography was added in all parts of the site to showcase the rich programming the camp has to offer. The result is a fun, informative “mobile first” site that allows them to appear fresh and modern.